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techfornontechies's podcast

Mar 29, 2023

Some technologies lose businesses money and put off their customers. So why do businesses use them?

The technical term is shiny object syndrome!

We waste money and make bad decisions when we forget that technology is a tool, not an end in itself.

The role of a true Digital Leader is to discern when tech creates value...


Mar 22, 2023

Successful professionals need to mix their domain expertise with meta skills to thrive. These transferable skills apply to any industry.

Without them, the way to the C Suite is closed.

Listen to this short episode to learn what they are and how to get them.

Join the Tech for Non-Techies membership and lead in the...


Mar 15, 2023

Dr Marilyn Sandor is the founder of GoodCheckUp, a telehealth app that gives you dental care whenever, wherever.

But her success story came out of a crisis: when Covid struck, she had to shut down her dental clinic, thus losing her income and leaving her patients in the lurch.

Not one to sit still, Dr Sandor created a...


Mar 8, 2023

Apps and algorithms are like bathroom redesigns and subway station refurbishments. Over budget and over deadline.

Listen to this episode to learn why this happens and what to do about it. 

Listen to 119. Why smart leaders expect the unexpected from software updates for more on this topic.

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If you like learning...


Mar 1, 2023

Most products brought to market fail. Tech Entrepreneur Ash Maurya says this is "not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product."

Maurya is the author of Running Lean: Iterate from Plan A to a Plan that works, and creator of the Business...