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techfornontechies's podcast

Oct 27, 2021

95% of new products fail, according to Harvard Business School professor Clayton Christensen. But, usually this isn't because they are badly made, but because they don't solve the right problem.

Before you delve into product development, define the problem you are solving. In this episode, you'll learn from...


Oct 20, 2021

Working in innovation at a large company can be a great way to join the tech boom for non-techies. But what do you do when you get there? 

Innovation leaders have a wide range of backgrounds. Some have deep tech expertise, and others are marketing pros. The innovation path a company has chosen determines the background...


Oct 13, 2021

What’s technology for? Tech products can make our lives better and make businesses a lot of money. But, without a focus on the user and on the business, technology is an academic project at best, or just an expensive hobby.

In this episode, you’ll hear from Elisabeth Bohlmann, VP of strategy at December Labs, a...


Oct 6, 2021

Satya Nadella, the CEO of Microsoft, and Ben Horowitz, the co-founder of VC fund A16Z, both started their careers as Product Managers (PMs).

PMs rise to leadership positions in the tech sector, because the job combines user perspectives, business needs and technological capabilities.  Whatever you want to do in the tech...